Here's your daily dose of cultural diplomacy: an American diplomat singing on Pakistan Idol.
This is the sort of development story that often gets relegated to feature/"human-interest" status: look how cute it is that they're all singing together! Look, they have a television show just like we do! Consider the fact that I learned about the story of Philip Assis, Cultural Affairs Officer in Karachi, through BuzzFeed - a site that is also currently featuring the stories "17 Celebrity Hookup Confessions" and "Facts All French Fry Fanatics Should Know." (I'm not clicking on that until they tell me how many facts.)
Which is a damn shame. Because people watch Pakistan Idol, just like they read BuzzFeed. America needs all the positive publicity it can get, particularly in a country where our relations remain somewhat dicey. If this is where the kids who will someday be Pakistan's soldiers and diplomats see that some Americans are trying to build bridges, so what if it's silly?
And, by extension, I'm actually sort of glad that this appeared on the site it did. Okay, BuzzFeed isn't the Economist. But that means that people who don't usually have a reason to think about Pakistan have now learned a few useful things - how US diplomacy is implemented, for example, and that Pakistanis (just like their American counterparts) enjoy watching people make fools of themselves on live television. It's not much, maybe, but we have to start somewhere. And maybe the set of a television show isn't a bad place to start.